Lecturer Michael Wigton reports the following: * ADVRT/PR 301 Strategic Planning: His class is partnering with the Communications Director at Kum & Go to uncover… Read More
Assistant Professor Kelly Winfrey will be a presenter on research panel titled “All Politics Is Social? The Evolution of Social Media Use in Presidential Campaigns”… Read More
Lecturer Michael Wigton attended the Des Moines chapter of the American Marketing Association May luncheon at Wellmark headquarters. He also participated in an ISU faculty… Read More
Academic Adviser Jason Wiegand reports the Region VI Conference for NACADA—“The Global Community for Academic Advising” in Omaha—was a success. “It is my second year… Read More
Assistant Professor Andrew Pritchard and honors undergraduate Elaina Conrad received third place overall and the first-place “debut faculty” honor from AEJMC’s Law and Policy Division… Read More
Associate Professor Jay Newell’s paper on the TV advertising spending during the 2016 Iowa caucus was accepted by the Advertising Division. The paper is titled… Read More
Assistant Professor Tracy Lucht reports that her paper (co-authored with graduating master’s student Kelsey Batschelet) was accepted as a top paper for presentation by the… Read More
Assistant Professor Su Jung Kim’s manuscript “Understanding the Role of Different Review Features in Purchase Probability” has been accepted for presentation at the AEJMC Conference. Read More
