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![Su Jung Kim](https://wp.las.iastate.edu/greenlee-v2/wp-content/uploads/sites/186/2015/12/KimF15-e1465489706780.jpg)
Assistant Professor Su Jung Kim’s manuscript "Understanding the Role of Different Review Features in Purchase Probability" has been accepted for presentation at the AEJMC Conference. The manuscript was co-authored with Ewa Maslowska and Edward Malthouse at Northwestern University.
Published: May 18, 2016