Kim reports latest research, teaching, service news

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Assistant Professor Su Jung Kim reports the following:

  • Research: Su Jung has been invited to contribute a chapter on “Audience Measurement and Analysis” in the 2nd edition of the Handbook of Media Management and Economics (edited by Dr. Alan Albarran and Dr. Bozena Mierzewjeskaata).

  • Teaching: In her ADVRT/P R 301 class, one of the Greenlee Advisory Council members, Doug Jeske, gave a guest lecture on how research is used in the advertising/public relations industry.

  • Service: She has been reviewing for Journal of Media Management and New Media & Society. She has also been reviewing ICA conference papers.